Back in 2011 we launched a national campaign to call for a standard Made in Britain marque to be applied to all products manufactured in the UK.
Over the past 12 months the campaign has gone from strength to strength – with over 600 manufacturers signed up to the logo and backing from a number of prominent MPs including Ed Miliband who mentioned it in a speech made to the EEF in March 2012.
The campaign was originally launched after research uncovered widespread confusion amongst consumers about Made in Britain goods. The findings revealed that half of UK consumers are baffled when it comes to buying ‘British’, two-thirds (67%) want an official seal of approval to show products made in Britain and the majority (52%) think British brands should bring manufacturing back to the UK.
Following this call from the public, in early 2011 we launched a national competition amongst UK university design students and asked them to create a logo which could be used as a standard marque. We received hundreds of entries but with the help of our judging panel of industry experts we are now proud to unveil our winning design by Cynthia Lee from Nottingham University.
With over 600 UK manufacturers now signed up to the logo, we are continuing to call for even more businesses to support the initiative and British manufacture and help us take the campaign forward collectively.
We are also in tentative talks to garner cross-government support to make the marque a recognised symbol of British manufacture.
The logo is available for use by all companies that manufacture or produce their products and goods in the UK. To request the logo please fill in the form on the right hand side – the logo will usually be sent to you within 48 hours.
You can also show your support for Made in Britain by downloading the Twibbon to use on your twitter profile.
For more information about the Made in Britain campaign or logo email Stoves’ press office.